Michael Kors
F/W24 Fashion Show
F/W24 Fashion Show
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We teamed up once again with our friends at Michael Kors to create two teasers for the Fall/Winter 2024 fashion show. The fashion show took place in an old building in New York with white spiral steps hidden inside. The basic idea for the teasers was M.C. Escher's infinity staircases and a depiction of New York in an old poster style. Finally, the Michael Kors lettering was to float above New York City and a bag from the new collection floated in the infinity staircase world.
Client: Michael Kors // Studio: TACTYC Studio GmbH & Co. KG
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A re-interpretation of M.C. Escher helped to capture the world, the new bag floated in. It also covered the spiral staircase - an important part of the show.
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The city based on an accurate representation of NYC. With the help of Houdini and C4D, we extracted all buildings separately to let them rise one after another. Same software was used to animate the bag's lashes and UV-unwrap the bag and prepare it for render.
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Thank you for watching!
Thank you for watching!
